Mobile Sites, Mobile Apps, Mobile Landing Pages

sms Marketing

By in Restaurants, SMS Marketing, sms Marketing | 0 comments

Thousands of restaurants have already discovered the power of Texting! Join Them today to do great things like text message coupons, build SMS ordering systems and run weekly SMS VIP Club giveaways. Restaurants will love great features like: Promote special offers & VIP programs with personalized mass text messaging campaigns. Schedule text messages to go out now or in the future Forward replies to an email address or your mobile phone Subscriber Signup Widget available for your website, email & Facebook Run contests to generate signups and increase customer loyalty. Restaurants Already Using SMS or Text Marketing – let’s look at some case studies for Restaurants Request Consultation or Call Back Let’s Eat! Mobile Marketing Case Study Let’s Eat!, a meal assembly store based out of Atlanta, GA, is best described as a hybrid of a grocery store and a restaurant.  Let’s Eat! customers order a number of meals in advance from the store, conveniently reducing shopping trips, avoiding all preparation work like cleaning meats and chopping vegetables, and with no clean up required! All meals are prepared fresh and then frozen, with simple cooking instructions taped right on the packaging. Let’s Eat! customers enjoy the convenience of restaurant-quality meals at home-cooked prices. Objective: Let’s Eat! franchise owner, Jeff Shumas, has a strong clientele who pre-order a number of meals to pickup and eat over the course of a few weeks or longer. These meals come frozen and require at least 24 hours to thaw before preparing. Shumas only has so much refrigeration space, so there are only so many ready-to-prepare meals that can be stored each evening before they run out of space and have to freeze the meals. Because there is not much space, the staff cannot assemble hundreds of fresh meals and expect to move the inventory that same day. Most of Shumas’ clients do pre-order meals and pick them up frozen; however, there are others who walk in looking for a meal to eat that same evening. Shumas keeps a few dishes available for these walk-ins, but if someone comes into the store and there are no meals available, that equals a lost sale. If there was a way to let his clients know about the available dinners each...

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By in Mobile Marketing, QR Code Marketing, sms Marketing | 0 comments

Immediacy – Mobile campaigns are easy to create and execute; messages are delivered to recipients within seconds. Affordability – No need to pay for postage, printing or air time, just a nominal per text message fee; prices are very modest and they decrease as volume increases.  Distribution – Reach out to people all over the world. Delivery is almost always guaranteed, unlike email, direct mail, and other forms of advertising. Response Rate/Effectiveness – The average response rate is approximately 15%, versus 2 – 3% for other advertising mediums such as direct mail. Personal /Targeted – Content is targeted to individuals who have opted to receive them; the medium provides the ability to customize the brand message to a diversified audience. Mobility/Reachability – Messages reach recipients wherever they are. No need to be by a TV, radio, computer, or mailbox; phones are within our reach 80% of every day. Interactivity – Provides the ability to reach customers ‘on-the-go’ and create highly effective two-way communication. Marketing Campaign Integration – Provides the ability to integrate new, innovative forms of advertising/promotion with existing strategies to enhance their interactivity and impact. Quantifiable – Campaign results can be tracked thru downloads, page visits, customer opt-ins, and a variety of other methods as well dependent upon the mobile marketing method being utilized. WOW Factor – The mobile marketing medium is still so new the largest percentage of potential customers have not yet seen it firsthand, this allows your firm to establish itself as a leader in your industry and insures your messages will achieve higher impact with their target audiences. Viral Potential – The ease with which mobile marketing messages can be shared increases the potential for your message to be shared with new audiences/potential customers at no cost to...

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