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10 Mobile Website Tips for Real Estate Agents

10 Mobile Website Tips for Real Estate Agents

By in Mobile Landing Pages, Mobile Sites, Real Estate Agents & Brokers | 4 comments

Today, there is no question about it-every real estate agent not only needs a website, but they also need a mobile friendly website that is completely accessible by their mobile audience.  Traditional websites were built to perform on desktop computers; not small mobile devices with far less processing power and tiny screen sizes. How many people do you know who surf the web these days on their mobile devices? You probably answered a lot.  What happens when they come across your site and it takes forever to load? They leave.  What happens when your site does load and it has been sized to fit the screen and is too small to read?  They leave.  What happens if your site has that fancy flash movie you love so much and they are using an iPhone?  They leave because the iPhone can’t display flash movies. Because so many people use their cell phones to find information online, you NEED to make sure that when a mobile user finds your website that they have the best possible experience.  That can only happen when you have provided them with a website that is tailored to work with their phones. You may be wondering exactly how to create a mobile-friendly version of your website. How do they work? What content should be added? What content should be left off?  What’s the best way to go about the actual design? There are a lot of questions that need to be answered if you want to have a reliable, fully-functioning mobile website that will help you reach a wider target audience. Below, you will find 10 mobile website tips that can help ensure that your website will always be accessible to your mobile customers and potential customers: 1. Only Give Them the Content They Need – When creating a mobile website, the first thing you should do is determine what content you will include. So you have to ask yourself “what type of information will mobile users be looking for when visiting my website?”  Usually, when people visit local business websites while on the go, they’re looking for basic information such as your address, phone number, email address and things like that. Don’t overcrowd your mobile site with a...

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By in Mobile Landing Pages, Mobile Sites | 0 comments

Over the past few months we’ve had the pleasure of working with mobile designers from across the globe who’ve helped us gather valuable insights into what works best when developing premium mobile websites. Below is a list of tips and best practices to take into consideration when building premium mobile websites for clients in various industries:   1. KISS – Keep it Short and Sweet Your premium mobile website should be easier to use and contain less information than your desktop site. Eliminating unneeded graphic elements from your site is usually an effective way to optimize its display on a mobile device. Our research shows that the top 4 things mobile web users are looking for on a mobile site is: Phone number, Hours of Operation, Quote/Discounts/Offers, Company Location. So Keep it Short and Sweet and give your users what they want, quickly and easily!   2. Give users the option of visiting the standard site It’s always best practice to link your mobile site to your business’s desktop site to give the end-user an option of which site they prefer to browse.   3. Use a separate mobile theme Often we see that designers get caught up in trying to replicate a customer’s desktop site. In most cases this is not always the best route to take. Using a customer’s logo and color scheme is usually the best way of keeping your customers “brand” consistent with their mobile site, but there is no rule of thumb that says it has to be an exact match. In fact the opposite is true. We notice that the best premium mobile sites are the ones that take the best “elements” from the desktop sites and convert them to work on mobile.   4. Minimize the use of images It’s always important to only use the images your mobile site needs to get its message across. Logos, backgrounds and icons are an exception, but you should try an avoid using images as space filler, as most of the time these images won’t display the way you think they will on a mobile site. Always keep into consideration your image file sizes as you want to ensure you don’t use large images that may slow down your premium mobile...

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